Murcia, the city of the garden and the CBD
Murcia is a Spanish city that stands out for its university tradition, its cultural wealth and its agricultural production. It is the capital of the region that bears its name and is known as “the Garden of Europe”, for being the main supplier of fruits, vegetables and condiments to several countries on the continent.
But Murcia is also an innovative city and open to new trends, such as CBD or cannabidiol, a natural compound that is extracted from the cannabis plant and has multiple benefits for health and well-being. For this reason, Sergio Pons Ortuño decided to open his Sensitive CBD store in Murcia in June 2022, becoming one of the pioneers in the sector in the region. Sergio tells us a little about his experience as a Sensitive CBD franchisee and about the advantages of buying CBD in Murcia with this brand.
Interview with Sergio Pons Ortuño, Sensitive CBD franchisee in Murcia
Sensitive: What led you to work in the CBD sector?
Sergio: Since I was 17 years old I have worked in different family businesses related to disinfection and pest control, where I have held various functions, from personnel manager, to commercial, administrative and others. I became interested in CBD when I saw that it was a business with a great future and decided to start my own store, taking advantage of all the professional experience that I have accumulated over the years.
Sensitive: Why did you choose the franchise model for your business?
Sergio: Because of the convenience of the business model, since I can count on the support and guidance of a brand with years of experience in the sector, from before the opening of the store until its constant improvement and updating.
Sensitive: What attracted you to the Sensitive CBD brand?
Sergio: They gave me confidence for being the first in Spain to set up a store of these characteristics, in addition to having a very large team of professionals specialized in different areas to support franchisees. I also knew them from having consumed their products, so I knew well the quality of what I was going to offer to my clients.
Sensitive: Is there a lot of competition in the region?
Sergio: There are some grow shops and I think there is a CBD store in the entire city, so we are one of the first really specialized in cannabidiol in the Murcia region.
Sensitive: What sets your franchise apart from other similar stores in the city?
Sergio: First of all, the very complete catalog of products we have, not only CBD flowers and oils, but also an entire cosmetic line, products for animals and athletes, vaporizers, infusions, gummies and much more, which ensures that we can serve a very diverse audience.
In addition, we provide personalized advice for each client, with the support of the brand’s experience, as well as an expert medical team to resolve any type of more complex query. In this way, people seeking help for their ailments, illnesses, and needs in general can trust that they will receive the best possible care and the best suggestion from specialists for their goals.
Sensitive: What are the main challenges you face in selling CBD?
Sergio: People’s ignorance and prejudice about it, many people still think of cannabis and its derivatives as a drug or for recreational use only. It is part of our job to inform and disseminate all the numerous therapeutic and medicinal uses of this molecule. Furthermore, the lack of regulation by the government is always a challenge to overcome, especially in Spain, since other European countries and their citizens are already taking advantage of the regulation of CBD and cannabis in general.
Sensitive: What expectations do you have, for yourself, on a professional and personal level and also for the city and its inhabitants, with the opening of the store in the city of Murcia?
Sergio: I have very good expectations for the future, not only for myself and the store, but also for the inhabitants of Murcia. I am convinced that it will be very well received and I hope that the people of Murcia can improve their quality of life and their general well-being with our help.
Sensitive: What would you say to the inhabitants of Murcia who want to get started in CBD, but have not yet decided?
Sergio: Come to the store and talk to us, we will be happy to advise you, show you our products and inform you of all their benefits and potential. Be encouraged to try them and verify their effects. For those who have already made up their mind and are looking to buy CBD in Murcia, we will be more than happy to assist you.
Visit the Sensitive CBD store in Murcia
Now that you know a little about the profile of our franchisee Sergio and you know that you can find personalized attention and a wide variety of products when buying CBD in Murcia, we invite you to visit his store at C. Saavedra Fajardo, 13, Murcia.
If you also dare to open your own Sensitive CBD franchise, do not hesitate to send us an email to [email protected].
